How To Make The Most Of Craft Fairs & Outdoor Market This Season
“The point of this isn’t actually to bring in a lot of money… the point is to get your name out there!” - Shinah
We're back with an oldie but goodie - with even MORE advice packed into this episode!
We’re entering into the Spring and Summer, and you know what that means! It’s time for craft fairs and outdoor markets! For creative entrepreneurs, this can be a very lucrative period of the year, and a time where they get the opportunity to meet and make connections with new (and potential future) customers.
If you’re just starting out on your creative entrepreneurial journey and aren’t sure how to best tackle the craft fair season, don’t worry.
I’m here with practical, tactical advice to help you make the most of this time — and these tips work for all types of crafting, not just calligraphy!
I actually owe a lot of my own success to participating in a pop-up market during the first year of my business.
In this episode, I’m going to share some of the lessons that I learned from my pop-up experience, and break them down into digestible, actionable steps — everything from how to set up your table and display to how to price your goods!
Tune into this episode of The Shinah Show to find out:
How I used my first pop-up market experience to create concrete deadlines and an ambitious goal during my start-up stage
The most effective way to display your stuff — and how much inventory to bring
What to consider when setting your pricing — and how to prepare to take payments
How to choose the *right* markets & the *right* products for the type of fair you're selling at
This episode has SO MUCH information already - but make sure you keep listening all the way to the end! I share some additional information about how to get the most out of whatever market you are part of (even if it isn't sales!), & why you should always be "on stage" when you're at your booth - cause you never know where it might lead! This is definitely worth a second (or first) listen!
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