Working On Your Biz vs. Working In Your Biz
“It’s equally important to take time to work on your business otherwise it’s kind of like a bunch of sailors just running around a ship… without a captain telling them where to go.” - Shinah
🎧 Are You Actually Growing Your Business—Or Just Keeping Busy?
If your to-do list looks more like a laundry list, and you’re constantly posting on Instagram, answering emails, and juggling customer inquiries—but somehow, your big goals keep getting pushed aside—this episode is for you.
Today, we’re breaking down the difference between working in your business vs. working on it. In the past 10 years of owning my own business, I’ve realized that those little dopamine hits (like wasting time on 40-minute Reels 🙃) might feel like they are moving you forward, but aren’t always doing so. Sometimes it’s the boring things (like reviewing my expenses and auditing my software that’s been on my to-do list for MONTHS) that are the crucial factors in growing your business.
In this episode, you’ll learn:
✔️ The four key “time buckets” you should be using in your biz (you’ll be shocked at where you really spend your time)
✔️ How cleaning up the backend of your business and doing little things – like creating saved email responses —can save you HOURS
✔️ Why you need to routinely build time into your schedule to wear your “CEO Hat”, so you can hone in on the overall picture of your business and get done what you really need to
⏳ It’s time to stop spinning your wheels and start running your business with intention. Let’s dive in!
👉 Want personalized guidance? I have a few business coaching spots open—check out shinahchang.com to learn more!
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