2015 INSTAGRAM VS. 2023 INSTAGRAM: THE GOOD, THE BAD, AND HOW TO LEVERAGE IT ALL TO YOUR ADVANTAGE
“Stepping back, I have realized that finding a solid, specific goal of what you want to get out of the platform is the BEST way to use Instagram to your advantage- without burning out in the process.” - Shinah
Instagram is NOT what it was in 2015- YOU ARE NOT ALONE IN THINKING THAT!
In the 8 years I’ve been using the platform to grow my business, IG has gone from static photo-only posts, to high-quality reels using trending audio, lightning fast transitions, and catchy hooks.
When it comes to growth on Instagram, I’ve experienced it ALL. Stepping back, I have realized that finding a solid, specific goal of what you want to get out of the platform is the BEST way to use Instagram to your advantage- without burning out in the process.
Join me in this episode to discuss:
Instagram in 2015 vs. 2023 and my timeline of growth
How creators have changed the way they use the platform and how to use the algorithm to your advantage (because whether we love it or hate it, it’s here to stay!)
What is working for me and my 2-fold strategy to gain new followers, as well as keep the ones I have
Simple, concrete content ideas to jump start your Instagram growth and keep up with the trends (I promise I’m not going to tell you to just use trending audio!)
Personally, I feel one way Instagram has changed for the better is allowing small business owners and creatives to connect to each other easily. I am so thankful to hear from other creators and know I am not alone in my struggles. I hope this episode allows some of you to do the same, and inspires you to reach out to others in your field 💕
Link to Inkwell/Vonart Youtube interview cited in the show!
@vonnart @inkwell_illustrations
LINK TO MANYCHAT (affiliate link)
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