There are a LOT of strong opinions when it comes to Etsy. And since I have sold products on Etsy since 2015, I figured it was time to list the PROS and CONS… and reveal why I think it’s still the BEST WAY for you to get started!

There are two ways to grow revenue in your calligraphy business. In this episode, I map out how a calligrapher can make over $70K in annual revenue by tapping into 8 different revenue streams OR by focusing solely on luxury weddings.

A deeply personal episode where I share REAL FINANCIAL NUMBERS from my latest course launch and overall year… and why they are scaring the shit out of me right now. And also, why this year is probably the BIGGEST GROWTH year, emotionally and mentally, that I’ve ever been through.

In this week's podcast, I'm playing an excerpt from inside one of my Bootcamp live Q&A's where I share: my method for tackling fear head on, how to be BRAVE in the face of it, & what key question you need to answer BEFORE you start your business journey (and it’s probably not what you think!)

In this week's episode, I’m nerding out on all things copyright & trademark. I’ll share my hopefully plain-English, not-too-boring explanation of both, which one affects you more as a creator, and the potential copyright and trademark laws you could violate when selling things containing lyrics, quotes, poems, etc.

In this episode, I’m debunking the MYTH that entrepreneurs are “born” with an innate talent for business. In reality, entrepreneurs are MADE simply through developing skills and an understanding of the industry. Through building a business’ awareness, marketing, & sales I’ll teach you how to change the narrative and realize that entrepreneurship is merely an exchange of value- and not just for the likes of Steve Jobs.

If you’ve been dreaming of launching your own business but keep setting it on the backburner, my “Launch Your Profitable Product” Bootcamp is starting October 22nd 2023! Each day of boot camp, we’ll be taking concrete steps together to choose a product and launch it into the world for sale! By the end of our 7 days together, you will have a fully marketable product set up to sell (just in time for the holidays!). I’ll be walking you through each step of the process, and answering all your questions along the way!

As sellers, we have to remember that we aren’t selling ourselves on our products- you’re selling to an audience. Oftentimes we need to put ourselves in THEIR shoes and say, “What would someone buying my product want to hear?”. In this episode, I’m breaking down the hobby (“I”) mindset versus the business (“they”) mindset, and how it truly effects your bottom line.

And if you’re ready to deep-dive into how to price your products and get real interactive help – it’s coming!! I’m putting together an entire pricing program, complete with a live round of “pricing boot camp” that I’ll be unveiling in the coming weeks!

Wanna be the first to know all the details?? Register HERE!!!

I’m looking at my latest launch and analyzing why: 1) A pre-launch runway is so important, 2) Too much content during a launch can be a BAD thing, and 3) The #1 thing I’ve been neglecting that would have given me different results. I’m also sharing a vulnerable truth about this year’s revenue that I hope will help some of you feel not alone. 

The juiciest part of my recent live training, where I talk about “The Dom Perignon Effect”: 1) How I became the go-to calligrapher for Dom Perignon’s Los Angeles events, 2) The 3 Keys to serving corporate clients well and 3) The lucrative side-effect of giving corporate clients exactly what they’re looking for - with real numbers from my own past experience!

How to build a business in your hometown, without a huge email list or being insta-famous, but by making connections with the individuals and other businesses right near you! I tell you about three students of mine who are doing this… in surprisingly rural areas!

Ready to move CONFIDENTLY into your business future, but don’t know where to start?? I’m hosting 2 new LIVE webinars unlike any I’ve ever hosted! “Confident Calligraphy Style (Stop Copying & Start High-Paying Clients)” is FREE and happening Tuesday, September 12th 2023 at 5pm PST & Saturday, September 16th 2023 at 11am PST!

So you’ve explored and gotten your business off the ground- bravo!! You’ve found some customers, created a few product offerings, and have the framework established to build your business… now what?? In this week’s episode, we dive into phase 2 of my 3-part Business 101 series- refining! We’ll discuss what it looks and feels like to start honing in on the important tasks and trusting your decision-making capabilities more.

Have you ever tried to start a business, but became paralyzed at the OVERHWHELMING list of to-do’s?? Trust me, I’ve been there. In the 8 years I’ve spent building Crooked Calligraphy, I’ve realized there are 3 distinct stages of building a business- exploring, refining, and mastering. Join me in this episode as I guide you through the 1st stage-  EXPLORING!

When it comes to growth on Instagram, I’ve experienced it ALL. Stepping back, I have realized that finding a solid, specific goal of what you want to get out of the platform is the BEST way to use Instagram to your advantage- without burning out in the process.

A deeply personal and vulnerable evaluation of how my business is feeling this year, now that I’ve declared that I would run it with less “should’s” and more joyful messing around. I reveal my revenue this year compared to 2022 and 2021, the deep money insecurities that are plaguing me, and why I still feel this year has been resounding success.

Four students of mine who started out as complete beginners, and are now FULL-TIME PROFESSIONAL CALLIGRAPHERS! We chat honestly about how to get started with a calligraphy business, how to deal with imposter syndrome, and how much calligraphy has changed each woman as a person.

An honest and open chat with the co-founders of Sip n’ Script! Meg and Julie work with a team of almost 100 calligraphers, from all around the U.S., to host fun pointed-pen calligraphy workshops (cocktails included) across the country. Listen in to find out how they started and grew their workshop empire!

If you really want to get good at calligraphy…but you never seem to be able to PRACTICE enough…. Well, MORE DISCIPLINE IS NOT THE ANSWER! Instead, use the 3 Ms to make practice more ENTICING… so you actually do it!